Branding iron has 1 1/4" block letters, with a 12" handle. A 3 letter brand will average about 3 1/2" wide Heat your branding iron by placing in coals of grill or on the burner of a gas grill or gas stove. Hand crafted by Sloan Brands since 1964 Specify up to 3 letters- Please see page for "&" "hearts" With your personalized Miniature Branding Iron, you can make your mark on Steaks, Burgers, Chicken, or whatever you have on the grill. They can be used on everything from ribeyes to sandwiches or quesadillas! Not just for grilling though - Miniature Branding Irons work great on wood and leather crafts as well! Or, makes a great conversation piece hanging on the wall or on your desk or coffee table. Sloan Brands miniature branding irons make great gifts for anyone and any occasion: Father's Day, Christmas, Groomsmen, Bride and Groom, Teachers, Bosses..... the list goes on!