This is a vinyl, die cut decal....WAY better than a bumper sticker. The material used is made to last 6 years on the outside of your vehicle but can be applied to most clean smooth surfaces. This product applies to your clean, smooth surface similar to how you apply a temporary tattoo.... ...dont worry, we provide in depth application instructions. The transfer tape that we use on our products is clear, which makes for easy application Made with high quality materials designed to last for up to six years.