This best-selling practical guide for managers and students of business emphasizes the financial concepts and tools that are essential for making sound business decisions in order to create shareholder value. The book's major appeal for over 35 years, with 500,000 copies in print in 9 languages, has been its direct, concise, no-nonsense approach. The 10th (millennium) edition maintains the unique perspective that any business can be viewed as a dynamic, integrated system of cash flows, which are activated by management decisions. A candidate for every consultant-to-management s bookshelf. Its beauty lies in the dynamic model of the business system and its management decision framework. -- Stanley Press CMC, September 2000 book review in C2M Consulting to Management Journal Bona fide treasury for executives, managers, entrepreneurs. Have long used this great work in corporate & university programs. Uniquely makes the arcane clear. -- Allen B. Barnes, Provost, IBM Advanced Business Institute Commend the clarity, organization and currency of contents. There is no other book available that does the task in such an understandable and accessible way. -- Dr. Thomas F. Hawk, Frostburg State University Goes a long way to remove the mystery from business finance. Approach allows managers from all areas to understand how their decisions impact shareholder value. -- Stephen E. Frank, Chairman and Chief Executive Officer, Southern California Edison Helfert has contributed to the development of financial skills of TRW managers through his book, case studies and presentations, and highly rated instruction. -- Peter S. Hellman, President and Chief Operating Officer, TRW Inc. Helfert has rare ability to make financial concepts understandable to those lacking financial background. His finance seminars exceeded our high expectations. -- L. Pendleton Siegel, Chairman and Chief Executive Officer, Potlatch Corporation Helfert has the ability to make financial concepts understandable, and his credibility and content added significantly to the success of our educational effort. -- Giulio Agostini, Senior Vice President Finance and Office Administration, 3M Corporation Helfert's writing and teaching have become a mainstay for us, and his business and strategic sense have been recognized as valuable guides to our process. -- William H. Clover, Ph.D., Manager of Training and AMOCO Learning Center Helfert s excellent overviews and simplified models effectively broadened our managers understanding of their fiscal responsibility to HP and our shareholders. -- Robert P. Wayman, Executive Vice President & Chief Financial Officer, Hewlett-Packard Company The book has become a classic, and Helfert has been of substantial help to my company in teaching our people how to think about the numbers which drive it. -- Robert J. Saldich, President and Chief Executive Officer , Raychem Corporation