The Crisis Preparedness Quotient: Measuring Your Readiness to Weather a Reputational Storm

$24.99
by Christopher J. Tennyson

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In today's hyperconnected world, crises break with explosive speed. The Crisis Preparedness Quotient (CPQ) is a powerful diagnostic tool that measures an organization's ability to prevent, prepare for and respond to survival-threatening reputational storms. Internationally respected crisis counselor Christopher J. Tennyson of Global Gateway Advisors presents the game-changing CPQ approach to crisis management and communications, sharing unique insights to help directors, CEOs, senior managers and communicators answer these crucial questions: Are you doing everything you can to lessen the risk of experiencing a crisis? How well is your organization prepared to handle the extraordinary challenges of a crisis? Are you alert to the common causes, characteristics and lifecycles of a crisis? What are the most effective communications strategies to use before, during and after a crisis

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