The Essential Student Government Guide is available in a medium sized reference edition that covers everything you need quickly and directly so you can read it and get on with your day. This is the only guide written specifically to address the common problems that college student governments face on campus. The guide covers everything from the initial planning steps to implementing quality policies and running student mobilization campaigns to get your issues on track for success. This manual contains brief and easy to use guides including the following topics: time management, priority setting, effective short and long term planning, tabling and student mobilization, on-line organizing, working with the media, leadership development, messaging, visibility, and coalition building for your issues. Eric Williams attended the University of California, Irvine where he studied Political Science, Economics and Management. In college Eric served as the Vice President of Administrative Affairs in the Associated Students of UC Irvine. During his time in student government Eric helped establish UC Irvine's first free legal clinic and a mentorship program aimed at boosting commuter student involvement on campus. He also served as a leader in the California Public Interest Research Group where he organized many media events and student mobilization campaigns.