🔥 Flame-Broiled Secrets: How a Broken Grill Sparked a Fast-Food Revolution Forget golden arches—discover how two broke visionaries hijacked a failing burger joint, fought corporate giants, and turned a $37 broiler into a $23 billion empire. This isn’t corporate fluff—it’s the uncensored saga of betrayal, weird ad campaigns, and why the Whopper almost died. ⚡ Why This Book Sizzles: ✅ $37 Miracle : The rusty Insta-Broiler that birthed flame-grilled magic 🔥—and nearly bankrupted its inventors. ✅ Whopper Wars : How Burger King hacked McDonald’s playbook 🍟 to turn "Have It Your Way" into a cultural weapon. ✅ Franchise Mutiny : Rebel owners vs. clueless CEOs 💼—the boardroom battles that reshaped fast food. ✅ Global Blunders : Shrimp Whoppers in Germany ? 😬 The LTO disasters that taught hard lessons. Real Franchisee Review : *“I’ve owned BK stores for 18 years—this book exposed truths corporate NEVER shared. The ‘Where’s Herb?’ disaster? We lost millions. The Pillsbury takeover chapter? Spot-on. Large print made these gritty details easy on my eyes.”* — Mike R. (Verified Purchase) 💥 The Ad Campaign That Bombed Spectacularly : “Meet Herb—the only man in America who hasn’t tried Burger King!” — 1985’s "$40 million flop that enraged franchisees. This book reveals how marketing ego nearly torched the brand 💸. Behind the Counter Secrets: Insta-Burger’s Near-Death 💀: How a broken broiler almost killed BK before the Whopper existed. - Flame-Grilled Espionage 🔥: McDonald’s spies stealing "Broiler King" tech in the 1960s. - Janitor to CEO 🧹: Dave Edgerton’s rise from scrubbing floors to inventing modern franchising. - "Where’s Herb?" Trauma 🤡: Focus groups warned it’d fail—executives ignored them. 📖 Perfect For: Fast-food fanatics craving insider lore. - Entrepreneurs learning from BK’s epic wins/fails. - Large print readers who devour business thrillers. ✨ Taste the Revolution: Burger King didn’t just flip burgers—it fought Pillsbury buyouts, survived franchise revolts, and turned flame-broiled defiance into a religion . This book is a time machine to the grease-stained trenches of fast food’s wildest decade. 🇺🇸 Grab Your Copy—Fresh Off the Press!