The Wall Street Journal Bestseller Up your game in today’s lucrative real estate market with 10 proven steps from investing insider James Nelson Featuring a foreword by bestselling author and star of Bravo's "Million Dollar Listing" Ryan Serhant The real estate investment market is worth nearly $21 trillion, and almost half of the properties are purchased by individual investors. There’s space available for anyone who’s willing to play―and The Insider’s Edge to Real Estate Investing shows exactly how to get in the game and create lasting wealth. Sought-after industry expert and highly acclaimed real estate master James Nelson delivers the knowledge, insights, and tools you need to get started, generate returns, achieve your investing goals, and build a portfolio for the future. He lays out the ten key steps to follow when investing in real estate. He offers sage advice on: Selecting a property type: multifamily, retail, office, and land - Building a strong network to get the inside scoop on deals - Reimagining spaces and their uses to make outsized returns - Underwriting and gauging real value - Raising capital and closing the deal - Improving and repositioning property by finding the right tenants - Selling or refinancing property for massive gains For both beginning investors and real estate veterans, The Insider’s Edge to Real Estate Investing provides proven ways to outperform the market―and build a legacy. “This book is worth its weight in gold. It should be required reading for every young and developing real estate entrepreneur and service provider. It not only takes the reader through the ‘how to’s’ but also the ‘why’s.’ Basic and sophisticated at the same time, James Nelson takes you on an exciting ride through the complex web that is the real estate business and all its subtleties. I highly recommend it.” —Francis Greenburger , Founder of Time Equities, self-made billionaire, and author of Risk Game “ The Insider’s Edge to Real Estate Investing provides levity and anecdotes, along with the insights and roadmap you need to kick the right bricks and place your first bets with confidence.” —Lois Weiss , columnist for the New York Post , The Real Deal , and Commercial Observer “If you ever dreamed of investing in commercial real estate assets, The Insider’s Edge to Real Estate Investing is required reading to turn those dreams into reality. Don’t look at another property until you read this book!” —Rod Santomassimo , President and founder of the Massimo Group and bestselling author of Brokers Who Dominate “It’s true that James is a freak—he works harder, is more dedicated, exudes enthusiasm, always puts ethics first, and makes millions of dollars as both a broker and investor. But—good news—James has detailed every move you should make if you want to mimic his achievements. This book is a step-by-step guide to your journey to top performance … if not freakdom.” —Blaine Strickland , bestselling author and coach “This book is an essential guide for real estate investing. James has a unique position as one of NYC’s top investment sales brokers to have seen what works and what doesn’t. He gives insider advice and actionable steps that will help you outperform the market. This is required reading for first time investors all the way up to veterans looking to step up their game.” —Don Peebles , Founder, Chairman, and CEO of the Peebles Corporation and author of The Peebles Path to Real Estate Wealth and The Peebles Principles “Rachel Hartman is a talented writer who is excellent at making complex topics easy to understand. Her tips and takeaways get to the heart of what you want to know.” — Emily Brandon , senior editor for retirement at U.S. News & World Report "Highly recommend it for people who are thinking about going into real estate investments!" — Amir Korangy , Founder and Publisher of The Real Deal Highly acclaimed investment sales broker James Nelson is Principal and Head of Avison Young’s Tri-State Investment Sales group in New York City. During his 25-year career, Nelson has sold more than 500 properties and loans totaling over $5 billion. His accolades include being named Commercial Observer’s Power 100, CoStar’s Power Broker, and receiving the Deal of the Year award by REBNY. Nelson is also a serial real estate investor and has launched two real estate funds with total capitalizations of over $350 million. He is passionate about helping others achieve real estate success and offers regular training through his podcast “The Insider’s Edge To Real Estate Investing.” He regularly lectures at Columbia, Fordham, NYU, Wharton, and his alma mater Colgate.