Are you spending hours at the gym, hundreds of dollars a month on supplements, and all your free time consuming fitness content? Building muscle isn’t as complicated as the fitness industry wants you to believe. Most fitness advice overcomplicates things—but all you need are simple principles you can use for life: Reframe your goals to boost success by 25%—and get better results without more effort - Turn decision into identity—and leave procrastination and inconsistency behind - Stay motivated with a Pulitzer Prize-winning take on what progress really means - Use a simple, 7-letter principle to break through plateaus—in training and in life - Adopt one morning habit that moves you closer to all your health and fitness goals No conflicting advice. No jargon. This book simplifies the science of muscle growth into clear, practical principles—so you can look like a bodybuilder without living like one. Fix the #1 training mistake 78% of lifters make—by your next workout - Apply simple, science-backed techniques immediately, without changing your routine - Build up to 63% more muscle—without training harder or longer—by adjusting one variable - Optimize muscle growth with the simplest formula for volume (no math needed) - Master the principles of muscle growth, and turn every plateau into progress Whether you’re a beginner or a seasoned athlete, this book provides everything you need to train smarter, grow faster, and succeed. With insights from top coaches like Dr. Eric Helms, Dr. Mike Israetel, and Glenn Pendlay, you’ll take your body to the next level—with advice pros trust. Separate good research from bad, and never fall for misleading “science-based” claims again - Prioritize the right muscle groups to maximize your aesthetics, and minimize effort - Expand your chest and build round, 3D delts—with the right exercises for your build - Sculpt your V-taper with the best exercise for overloading the side delts - Add finishing touches—horseshoe triceps, quad sweep, and 6-pack abs—the efficient way What are you waiting for? Start building a more muscular, more confident, and better you—today. For less than one personal training session, click “Add to Cart” now. "You know hypertrophy gets you bigger muscles, and you know bigger muscles is something you want—but how the hell do you get there? Fact is, you can try to follow program after program, but if you don't know the basic fundamentals behind your rep schemes and weight percentages, you'll likely plateau, and fast. This book is going to empower you to know your body better, and make your gains much stronger." - Alex Polish, PhD, Senior Editor at BarBend "I am 52 years old and have trained all my life. [Having] decided to compete again in the masters division of the NPA (Natural Physique Association), I started to struggle with my training. [Andy's] system has definitely helped me and my thinking on training." - Paul Williams, NPA Bodybuilder "One of the best books I've read on the subject with up-to-date, reliable scientific data to back it up. While mainly directed toward hypertrophy training, this book will serve well anyone who is serious about optimizing their training toward strength gains too. The information is well organized and usable by anyone at any stage of training. Well worth the investment!" - Christine Wolfers "Finally! Muscle growth made simple! The whole book was great! Starting with the simple and moving into the more science-based explanations is it great format for understanding and comprehension." - K. Proctor "Valuable. Been training on and off for around 5 years and recently got back in to it this book provided me with valuable and useful information. Recommend reading this especially if your just getting in to resistance training." - Robert Bowers As featured on CNN , Forbes , and Inc , BookAuthority searches the web for book recommendations by experts. The Simple Science of Muscle Growth and Hypertrophy by Andy Xiong made it to BookAuthority 's 6 Best Fitness Audiobooks for Beginners - 11 Best Exercise Audiobooks for Beginners - 14 Best Strength Training Audiobooks of All Time - 16 Best Weightlifting Books for Beginners - 17 Best Bodybuilding Books for Beginners - 18 Best Bodybuilding Audiobooks of All Time - 20 Best Fitness Audiobooks of All Time - 20 Best Weight Training Books for Beginners - 20 Best Strength Training Books for Beginners - 20 Best Weightlifting Books of All Time "You know hypertrophy gets you bigger muscles, and you know bigger muscles is something you want—but how the hell do you get there? Fact is, you can try to follow program after program, but if you don't know the basic fundamentals behind your rep schemes and weight percentages, you'll likely plateau, and fast. This book is going to empower you to know your body better, and make your gains much stronger." - Alex Polish, PhD, Senior Editor at BarBend "I am 52 years old and have trained all my life. [Having] decided to com