HELPS PREVENT CAVITIES: Contains 3 to 4.2 ounce tubes of Toms kids natural toothpaste; Our natural toothpaste has anti cavity protection with fluoride, and does not contain any artificial sweeteners, preservatives, colors, or flavors TASTE THEY LOVE: Our all natural toothpaste comes in a fun, fruity flavor that will help kids develop healthy brushing habits ; No animal ingredients ; Not tested on animals ADA APPROVED: Our toothpaste for children uses calcium and silica to gently clean and is ADA Accepted which means it's approved as safe and effective by the American Dental Association CERTIFIED B CORP: Tom's of Maine meets the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose Giving for Goodness: We believe in giving back; Tom's of Maine donates 10 Percent of our profits to charities committed to children's health, education and the environment; Employees donate 5 Percent of paid time to causes they are passionate about in their communities; Thank you for supporting Tom's of Maine