FEARLESS & BOLD SCENT: Rodeo Soul Fearless is a daring twist on the original, made for the woman who’s wild at heart and unforgettable everywhere she goes. INDULGENT RUBY CHOCOLATE: Opens with ruby cactus chocolate, cocoa butter, and sugar crystals for a rich, decadent gourmand sparkle. CREAMY FLORAL HEART: Coconut milk and desert jasmine bloom at the center, adding soft sweetness and sun‑warmed desert florals. WARM, LASTING BASE: Pink moss, sandalwood, and amber create a smooth, warm base that lingers on the skin all day and into the night. TRU STORY: Established in 1969, Tru was built through hand‑shake agreements and a sacred trust that each fragrance would be authentically crafted with a clear commitment to quality. Rodeo Soul Fearless by Tru Western is wild, wanted, and impossible to forget; a bold twist on the original Rodeo Soul, made for the woman who’s fearless at heart and wanted everywhere she goes. This decadent western fragrance opens with a delicious swirl of ruby cactus chocolate and sugar crystals, melts into creamy coconut milk and desert jasmine, and settles into a warm base of pink moss, sandalwood, and amber for an indulgent, addictive finish. Equal parts bold and sweet, this eau de parfum is made to turn heads at the rodeo, out on the town, and everywhere in between. Expertly crafted for everyday wear, Rodeo Soul Fearless is designed to slot easily into your routine; wear it solo as your wild signature scent or layer it with your favorite body care to build a rich, gourmand western profile that’s unmistakably yours. Established in 1969, Tru Western carries on its “Tru Story” legacy with authentically crafted, cruelty‑free fragrances made with a clear commitment to quality. All Tru Western fragrances are cruelty‑free, made without animal testing, and backed by a long‑standing commitment to quality and authenticity.