What Happens When the Social Network Meets Wall Street? McDonald answers the question in his first book, Vested!. Forget the outdated world of Wall Street finance - Peer to Peer lending and equity crowdfunding are reshaping our economy from the inside out. By creating a transparent marketplace, individuals can directly invest in companies and bypass the Wall Street middle man. Learn how investors are gaining access to new and innovative businesses as well as directly connecting to their investment. Now is the time to learn how you can win with these alternatives. Whether you have $1,000 or $100,000, there is a better way to grow your money--P2P! Welcome to the next generation of investing. Vested! is your playbook. This guide to Investing 2.0 teaches: · How to find and invest in the next great startup · How to support your peers while making a killing · How to make your money work "smarter" and "harder" for you · How "crowd-investing" lets you invest like Wall Street's best "Vested! is a blueprint for how a millennial can now invest in alternative assets. William McDonald provides a knowledgeable and easy to read guide to investing in the Sharing economy." - Rob Suber, President at Prosper Marketplace "The JOBS Act opened up a whole new set of peer-to-peer opportunities for investors and entrepreneurs. Vested! should be required reading for Millennials looking to understand this exciting new world of investing." - Congressman Robert J. Dold "We live in a highly connected global world and our younger generation seek lifestyles and solutions that are native to a digital world. This generational shift is underway in personal finance. The entire concept of investing is changing before our eyes. In the 70s and 80s it was all about the mutual fund and in the 90 and 00's is was about stock trading. We are now at a point where online marketplaces open new categories of buyers and sellers. William takes us on a journey of how investing is experienced by our next generation. The sharing economy, p2p lending, equity crowdfunding, and digital banking may seem like futuristic concepts to an older generation, but they are central to the experience of the younger generation. The world is waking up to this new reality and William gives us the guide that will help us find our way." - Jason Jones, Co-Founder of LendIt, NSR Invest, & Lend Academy William McDonald is the founder of The Vested Investor, an organization focused on educating millennials about the next generation of investment opportunities around alternative investments. While a leader of Georgetown University's entrepreneurship initiative, Startup Hoyas, Will also found time to study finance, making alternative investments the perfect passion. An active investor in a variety of alternative investment types, Will thinks "crowd-investing" will transform our economy from the ground up. Will continues to speak, write, and advise on the trends of millennial investing in these new asset classes and platforms.