The thick formula ensures rich, long-lasting color for all your baking and decorating projects, from cakes to cookies to desserts. The unique gel texture ensures that the colors mix seamlessly into various ingredients, providing consistent and repeatable results with just a few drops. This gel-based formula is ideal for decorators seeking a professional, high-quality finish in their baked goods. The convenient squeeze bottles with flip-top lids allow for easy application, giving you full control over the amount of color you use. With the ability to measure and mix using just a few drops, you can effortlessly create precise and repeatable shades every time. VIVID COLORS FOR CAKE DECORATING - Our gel food coloring is packed with strong, bright, and vivid colors, highly concentrated in a clear gel base. The thick formula ensures that you get rich, long-lasting hues for all your baking and decorating needs. EASY TO APPLY - Give color to your frosting, fondant, royal icing, cookie dough and more. Our gel-based food coloring has better solubility and mobility, is easy to mix with your food project. Achieve your perfect color with ease and consistency, ensuring your baked creations always stand out with vibrant, professional-looking results. SAFE AND RELIABLE INGREDIENT - Made with the best quality ingredients, their formulation and gel texture are unique. Vegan-friendly and free from allergens. Our non-toxic formula ensures you can use our products with peace of mind knowing they are safe to consume. Plus, you can trust that our food colors will always deliver the exact vibrant hue you desire, allowing your baked goods to really stand out and delight everyone’s taste buds. Nut free - Gluten free - Lactose free - Fat free - GMO free White Food Color Gel, 1 Fl Oz (30 grams). This gel color sounds like an excellent choice for anyone who loves to bake or decorate! With its highly concentrated, clear gel base, it offers vibrant and precise color control, making it perfect for frosting, fondant, royal icing, and cookie dough. The wide range of pastels to intense tones ensures versatility, whether you're creating soft hues or bold, vibrant shades.