THOUGHTFULLY DESIGNED: The Baby-Led Toothbrush fits baby’s mouth and hands and features a non-slip grip to improve hand-to-mouth coordination. The silicone bristles gently clean gums + new teeth, and the sensory bumps provide texture + tactile input. DESIGNED + TESTED BY A PEDIATRIC FEEDING SPECIALIST / APPROVED BY PEDIATRIC DENTISTS: All ezpz products are designed to help children meet milestones safely and effectively. The Baby-Led Toothbrush is designed for baby-led oral care, which encourages healthy oral habits and may help prepare your baby for starting solids. INTRODUCING ORAL CARE TO BABIES: Oral health is critical for a baby’s growing mouth, feeding skills and speech development. Dentists recommend a brushing routine before baby has their first tooth (usually between 3-6 months). QUALITY MATERIAL: The toothbrush is made from food-grade silicone that is BPA, BPS, PVC, latex and phthalate free. Soft silicone reduces potential injury to developing gums and teeth.